About the Project
Buying Insurance, opening bank accounts, and making investments wouldn’t exactly be described as the sexiest things to do, let alone online. I was tasked with updating the look of the website and refreshing the design system. The approach was to simplify the experience and remove as much of the noise and jargon as possible. Keep it light and conversational. We created applications (internal and external facing), upgraded the visual language, and set the enterprise standard for the processes for projects when UX is involved.